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Friday, November 13, 2015

OCLC Research publishes 'The Library in the Life of the User'



OCLC Research has published a new compilation, The Library in the Life of the User: Engaging with People Where They Live and Learn, which represents more than a decade of collaborative work studying the information-seeking behaviors of library users.

Compiled and co-authored by Lynn Silipigni Connaway, findings from The Library in the Life of the User articulate the need for the design of future library services to be focused on the library user. The compilation is intended to provide a sequential overview of the findings of user behavior research for librarians, information scientists, and library and information science students and researchers as they think about new ways to provide user-centered library services.

"It is important to think of the library in the life of the user instead of the traditional model of the user in the life of the library," according to Lorcan Dempsey, Vice President, OCLC Research and Chief Strategist. The findings in these studies illustrate how some library user behaviors have changed as new technologies emerge, while other behaviors remain constant.
Among the findings:
  • People associate the library with books and do not consider the library in relation to online resources or reference services.
  • People may not think of using libraries to get their information because they do not know that the services exist, and some of the existing services are not familiar or do not fit into their workflows.
  • The context and situation of the information need often dictate how people behave and engage with technology.
  • Engagement and relationship building in both the online and physical environments is important for the development of successful and effective services.

The Library in the Life of the User includes a collection of work completed in the OCLC Research user studies theme. It represents more than a decade of work with colleagues from The Ohio State University and Rutgers, The State University of New Jersey, with funding from the Institute of Museum and Library Services (IMLS), and with Jisc, in collaboration with Oxford University and the University of North Carolina, Charlotte.

Click on report here: The Library in the Life of the User: Engaging with People Where They Live and Learn

Wednesday, November 11, 2015

PEW Report - Technology Device Ownership: 2015

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A recent report from Pew Research Center on technology device ownership in 2015 states the following:

Today, 68% of U.S. adults have a smartphone, up from 35% in 2011, and tablet computer ownership has edged up to 45% among adults, according to newly released survey data from the Pew Research Center. Smartphone ownership is nearing the saturation point with some groups: 86% of those ages 18-29 have a smartphone, as do 83% of those ages 30-49 and 87% of those living in households earning $75,000 and up annually.

At the same time, the surveys suggest the adoption of some digital devices has slowed and even declined in recent years.

Read full report here: